For a long time live streaming was something reserved only for the big media companies and TV channels. But as the Internet and online technology evolved this became a technology available to the public to use on their own.
Among the different platforms and websites that hosted live streaming opportunities was Justin.TV which was launched in 2007. It allowed anyone to broadcast video online in a variety of genres and it quickly became popular.
A niche that grew fast was people streaming video games and in 2011 justin.tv launched a new site called twitch.tv focusing on gaming streams. In 2014 Justin.tv was shut down and the company was rebranded as Twitch Interactive and shortly after bought by Amazon for $970 million.
Twitch is today the fourth largest source of peak Internet traffic in the United States. The majority of streamers and viewers are still focused on gaming, but the site is today allowing IRL streams, cooking streams, art streams, music streams and a wide range of other creative streams.
Even if Twitch has been showing the way other huge social media platforms has also introduced the opportunities for its users to live stream content. Platforms such as Instagram, Facebook, Youtube, Periscope and many more offer live streaming capabilities today.
In the most simple form it’s possible to stream directly from you mobile phone, something that’s very convenient for example streaming outdoors. If you are interested in how to stream from a desktop or laptop with an external camera you can read our guides in the Resource section.